Chinese investments in the Australian wine industry had become “more sophisticated” said Langley & Co Advisors’ Stephen Strachan during his interview on ABC’s Landline.
“Probably five years ago when this started all roads led to the Barossa, and the typical conversation would be ‘I want to buy Penfolds’. ”
A lot of the original parties were looking for trophy assets and the Barossa was number one, but progressively that has changed and other regions like McLaren Vale, the Yarra Valley, there’s been strong interest in Margaret River, and a little bit in Coonawarra, so Australia’s other regions are starting to have some significant success in China.”
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